Industry News Summary (August 29, 2022)
New York — Allison+Partners has acquired DE&I specialist C. Moore Media International Public Relations (CMM). CMM is active in the US, UK and African markets and leverages Allison+Partners’ deep corporate communications, executive positioning, thought leadership and business-to-business communications capabilities with DE&I Communications, Pan-African Media Relations, Reputation Management and Crisis Communications. strengthen the Content marketing and CSR. CMM’s clients benefit from broad expertise in creative, digital, influencer marketing, thought leadership and market analysis, as well as Allison+Partners’ deeper global footprint that includes Europe, Asia and the Americas. increase. Her Claudine Moore, founder of CMM, is now managing her director of Allison + Partners. In her new role, Moore (pictured) will focus on expanding the agency’s DE&I offering and expanding the agency’s capabilities in the African market.
NEW YORK — UpSpring has acquired A&D digital marketing studio Epiphany. This includes our client roster and team of digital marketing specialists. Founder of Epiphany and now her VP of UpSpring, Susan Fernandez leads all digital activities for B2B and B2C clients, from strategy, concept development, execution and analysis. Fernandez and her team focus on delivering ROI, testing and implementing social media advertising, developing effective search engine marketing (SEM) campaigns, branding, go-to-market strategies, and more. Executive develops her content. client. Website audits, email campaigns and podcasts provided by UpSpring are utilized to drive brand awareness and exposure for UpSpring clients.
BOSTON — PAN Communications has launched a new Security Practices Landing Page with access to real-time data and trends that equip brands to stay ahead in the fast-paced industry. This page includes the PAN CyberPulse Dashboard, a free resource for tracking cybersecurity conversations in real time. A new analytics-driven research report conducted and authored by Microsoft security leaders examines the breaking news cycle of recent major cybersecurity incidents.
WASHINGTON — IBEX Partners has launched an awards and rankings practice that customizes A&R strategies to help companies achieve their business goals and enhance their reputations. This practice brings her four professional competencies to the client. A customized A&R strategy helps each client win and grow their reputation. Experience creating award-winning works. Run the award and ranking submission process.