The Ordinary

In an effort to improve skincare affordability and transparency in communication, The Ordinary is a constantly developing line of treatments that use tried-and-true clinical methods. The original intention of the brand was to honour genuine, unassuming honesty. Its product is innovative not because it employs novel technology but because of the honesty and integrity with which it does so. The Ordinary is created to expose and reject the pretence of brilliance as a marketing ploy. “Clinical formulations with integrity” is the standard at The Ordinary.

One of DECIEM’s brands is The Ordinary. As a group of brands, their mission is to provide high-tech, functional beauty solutions. Thanks to their team’s expertise in biochemistry and materials science, NIOD has introduced groundbreaking innovation to the skincare industry. Integrity is uncommon among functionally beautiful things. Insensitive pricing methods mislead the audience into thinking that commonplace technology are revolutionary, and vice versa. Communicating honestly and bringing trustworthy, user-friendly technology to market at fair pricing are the core values of The Ordinary. The Ordinary is proud of its candour, battles against the industry’s innovation stagnation, and subtly praises the depth of innovation that NIOD keeps bringing to the category.

Multi-Peptide Serum for Hair Density

The Multi-Peptide Serum for Hair Density is a potent leave-in formula designed to promote thicker, denser, and fuller-looking hair. This lightweight formula combines advanced peptide technologies with plant-based extracts for optimal scalp support. Featuring key ingredients like REDENSYL™, Procapil™, CAPIXYL™, BAICAPIL™, AnaGain™, and High-Solubility Caffeine, this serum targets various aspects of hair health. REDENSYL™ by Givaudan, Procapil™ by Sederma Inc., CAPIXYL™ by Lucas Meyer Cosmetics Canada Inc., BAICAPIL™ by Provital, S.A., and AnaGain™ by Mibelle Biochemistry are trademarks of their respective owners. The formula is not affiliated with the trademark owners.

100% Organic Cold-Pressed Moroccan Argan Oil

Indulge in the natural goodness of 100% Organic Cold-Pressed Moroccan Argan Oil, a premium oil that brings deep hydration to the skin while addressing dryness and promoting a healthy complexion. Extracted through cold-pressing methods, this organic Argan Oil is rich in fatty acids, vitamins, and beneficial compounds, making it a versatile solution for both skin and hair care. Unrefined and in its purest form, the oil maintains its natural scent, which is not indicative of rancidity. Embrace the nourishing properties of Moroccan Argan Oil to enhance skin softness and impart a radiant sheen to your hair.

Behentrimonium Chloride 2% Conditioner

Indulge your hair in the luxurious care of Behentrimonium Chloride 2% Conditioner, a creamy formulation designed to impart smoothness from root to tip without any unwanted weight. This conditioner stands out with its specific concentration of behentrimonium chloride, ensuring effectiveness without the need for additional oils or fragrances. The result is a lightweight, yet powerful formula that effortlessly detangles, softens, and enhances the overall texture of your hair. Treat your locks to a conditioner that prioritizes both efficacy and a weightless feel, leaving your hair beautifully conditioned and free from any heavy residues.

Natural Moisturizing Factors + HA for Scalp

Embrace a healthy and well-hydrated scalp with Natural Moisturizing Factors + HA for Scalp. This light and milky formula are specifically crafted to provide support for scalp hydration and alleviate discomfort associated with dryness. Enriched with a blend of ingredients that mimic natural moisturizing factors, along with hyaluronic acid and squalane naturally produced by the skin, this serum is designed to fortify the scalp’s barrier without leaving any residue on your hair or causing heaviness. Experience the nourishing benefits of a well-moisturized scalp for a comfortable and refreshed feel.

Sulphate 4% Cleanser for Body and Hair

Elevate your cleansing routine with Sulphate 4% Cleanser For Body + Hair, a gentle yet effective formulation designed to remove oil and dirt without compromising the moisture balance of your hair or affecting color-treated locks. Formulated with a mild concentration of SLES-2, this light and refreshing cleanser offer a nourishing and moisturizing experience for both your skin and scalp. Enjoy the benefits of a thorough cleanse that leaves your hair and body feeling clean, revitalized, and free from the harsh effects of excessive drying.

Transform your tresses, transform your confidence – The Ordinary‘s hair care, because your hair deserves the best.