What’s next for digital marketing?with Jessica Aries

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Marketing trends continue to evolve, but what’s next for digital marketing?
Do you need to support all platforms? How do you know if your content will reach clients?
Joining us in this conversation is Jessica Aries.
Jessica is a Digital Marketing Strategist and Consultant helping businesses and businesses understand the ultimate impact of their online presence on By Aries. Having worked with some of the world’s most prestigious and sought-after consultants, attorneys and professionals, Jessica leverages her experience in high-end, volume-based law firms to develop better digital marketing strategies for her clients. An internationally recognized marketer, Jessica enjoys helping clients take digital marketing into the age of hashtags using digital strategies that achieve results. increase.
Jessica has been honored to receive and be nominated for numerous business and professional awards. In 2015, she was named the Rising Star of the Regal She Marketing Association. Jessica got her LL.M. She holds a PhD in Information Technology and Privacy Law and a Juris Doctorate from UIC. John Marshall received a Bachelor of Laws from Law School and a Bachelor of Arts degree from the University of Texas at Austin.
Jessica offers listeners practical tips:
- [2:50] Key Industries to Watch for Digital Marketing Trends
- [4:25] The Biggest Trends to Watch Right Now
- [6:10] Marketing in the Metaverse
- [14:30] The power of TikTok and short-form video content
- [16:15] Script tips for shortening content
- [20:20] Why You Shouldn’t Copy Your Competitor’s Strategy
- [23:50] How to create a flexible digital marketing plan
- [27:05] Jessica’s recommended books
Resources mentioned in this episode:
Connect with Jessica here:
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