Meet Deon Graham, Chief Brand Officer and the mastermind behind Combs Enterprises’ greatest ideas
Graham has been leading digital strategy for Sean “Diddy” Combs and his brand for nearly a decade. He held several promotions, including Director of Digital Marketing, Vice President of Digital Marketing, before becoming Chief Brand Officer (CBO).
According to information provided to AfroTech, Graham will “develop creative talent for a diverse business and investment portfolio including creative, content, digital, marketing and spirits, media, music, consumer goods and more.” I have supervised. This includes portfolios within Combs Enterprises such as DeLeón Tequila, CÎROC Premium Vodka, Sean John, REVOLT Media and Bad Boy Entertainment.
With such a primitive role in the company, Graham has demonstrated leadership ability to drive growth within the company. In addition, being a good leader also means empowering the talent around you to do their part effectively. Doing so will bring more success to your business.
“I spent a lot of time doing one-man shows, but now I understand how to lead, lead by example, and empower others as well as doing work,” Graham says EXCLUSIVELY “My growth as a leader has allowed me to bring other people on board. Because there’s more body to carry out, while in one category of the portfolio, the business may be doing well because I was helping touch it, and now we can extend that across the portfolio business. .”