You’ve heard this before: “I am not old enough to enter a nursing home.” We face a unique challenge of convincing older adults that sacrifices are not necessary.

2:00 p.m. ET on August 24, Elderly housing business hosts a webinar featuring a panel of sales and marketing professionals who share strategies to engage and motivate reluctant seniors.

content of study:

• How seniors view the move to senior living and why they put it off.
• A digital marketing strategy that promotes community life as a positive solution.
• Where to invest your marketing budget for different types of buyers throughout their buying journey.
• How operators can leverage attribution and insights to make smarter marketing decisions.
  

Speakers include Jeff Gronemeyer, Vice President of New Business Development for Conversion Logix. Christy Van Der Westhuizen, Vice President Sales & Marketing, MBK Senior Living. And Julie Podewitz, founder and CEO of Grow Your Occupancy.

Details/Application

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The event is hosted by Senior Housing Business magazine and produced by the company’s InterFace Conference Group. For more information, please contact Rich Kelley at 914-309-6954.

For a complete list of InterFace Conference Group webinars, click here.

France Media Inc. operates Student Housing Business, Senior Housing Business, Southeastern Real Estate Business, Texas Real Estate Business, Northeast Real Estate Business, Western Real Estate Business, Heartland Real Estate Business, Southeastern Multifamily Home Business and Affordable Housing Business. is the issuer of the Residential Business of, Texas Multifamily Residential Business. Affordable Housing Business, Western Multifamily and Affordable Housing Business, Midwest Multifamily and Affordable Housing Business, Northeast Multifamily and Affordable Housing Business, Shopping Center Business, California Center, Retail and Restaurant Facilities business.

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