Regal.io raises $38.5M Series A from Emergence Capital
Regal.io, an outbound phone and SMS sales solution, announced today that $38.5 million Series A funding led by Emergence Capital. Existing investors Founder Collective and Homebrew also participated, along with executives from Flex Capital, Inspired Capital, Operator Collective, and industry-leading sales and marketing companies such as Braze, HubSpot, Salesforce, and Zoom. Regal.io previously raised unannounced funding. $3.6 million The seed round brings the total amount raised to date to $42.1 million.
Driving growth is a top priority for online brands. As deploying a digital marketing budget becomes table stakes, the focus has shifted to efficiently converting more than his 95% of prospective customers who “abandon” self-service online flows. Regal.io is an event-driven customer engagement system that proactively sends branded call and text his messages at key moments, such as when a customer signs up or “abandons” his checkout flow. Trigger. Regal.io drives human intervention by sales or customer service teams for brands that convert more customers, increasing revenue for brands using Regal.io by 25%.
“All digital brands are using stacks of one-way marketing automation tools to try and remarket to ‘abandoned’ customers, and are seeing revenue declines on those one-way channels.” ‘ said. Alex Levin, co-founder and CEO of Regal.io. “Conversation is the key to higher conversions. Regal.io’s solution leverages event-driven customer engagement to facilitate knowledgeable human conversations at key moments. It’s a personal touch of the times.”
Over 100 customers use Regal.io, including Angi (formerly Angie’s List), Career Karma, Fidelity Life, RefiJet, Ro (Roman’s parent company), SoFi, and The Farmer’s Dog. Regal.io is primarily aimed at “high-consideration” consumer businesses such as healthcare, insurance, lending, local services, education, and subscription e-commerce, which make up more than half of the consumer economy.
Key features of Regal.io’s solution:
- Drag and drop Regal.io Journey Builder Based on massive amounts of real-time event data streamed into Regal.io, managers can trigger and personalize call and text journeys to in-market buyers at just the right time. The data is obtained through native integrations or APIs and includes a customer’s usage of her website, CRM data, and other behavioral time series data.
- Regal.io branded caller ID For mobile phones (which is different from landline caller ID, also known as CNAM), mobile phone caller ID is changed from an unknown number to a brand name so that customers know who is calling. to No customer opt-in or integration is required to brand the call on all of his 400 million mobile phones in the US.
- Regal.io Integration Agent Desktop provides your sales team with integrated phone and text messaging tools, providing timely and intelligent information about where your customers are in the process and where they are stuck.
After building a telesales team with traditional omnichannel contact center software at Angi (NASDAQ: ANGI), Alex Levin When Rebecca Green found a significant underinvestment in outbound call technology. They founded his Regal.io, building an entirely new tech stack to power calls, giving brands the tools to deliver a better experience to their customers and generate more revenue through this important channel. Did.
In the 20 months since its launch, Regal.io has grown to over 80 staff serving over 100 customers. The company now handles more than 1 million conversations per month. $50 million To Regal.io customers’ monthly earnings. Success for customers has led to his 34% month-over-month revenue growth since the launch of Regal.io.
Oisin Hanrahan, the CEO of Angi, and the investor of Regal.io had a great view on starting and growing. It was not in the center software. “
Vice President of SoFi, Performance Marketing, Kevin Hung“After Regal increased response rates for outbound phone sales and received great feedback on branded phone calls, we were able to leverage Regal to quickly scale our phone sales program and continue to grow our business.”
The company will use the new funding to continue investing in its go-to-market and engineering teams. As part of our fundraising efforts, Jake SaperGeneral Partner of Emergence Capital will join the Board.
“Regal.io is an amazing fit for the founders and the market. Find a team that has experience leading large and complex call centers and has also worked on modern data-driven performance marketing and sales teams. It’s very rare,” Jake said. “Regal also has the strongest product-his market fit we have ever seen, and this is the main reason why it is growing faster than Zoom at a similar stage.”
“I’m impressed with how quickly Regal.io came out of the gate. Regal has a huge opportunity ahead of them and they’re executing flawlessly,” he added. Satya PatelGeneral Partner of Investor Homebrew.
“Regal.io meets a critical market need. Most impressive is the rave reviews from other portfolio companies who have become Regal power users.” David Frankelmanaging partner of the Investor Founders Collective.