LocaliQ Unveils New Logo and ‘Seize Your Potential’ Campaign

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Campaign spotlights small business customer successes with LocaliQ
digital marketing solutions

McLean, Virginia – September 12, 2022 – The Digital Marketing Solutions (DMS) business of LocaliQ, Gannett Co., Inc. (NYSE: GCI) today announced the launch of a new branded advertising campaign. LocaliQ is a marketing platform that helps businesses find, convert, and retain customers using a suite of marketing automation, channel campaign management, CRM, and insight tools with expert-led services. The “Seize Your Potential” campaign features customer testimonials from four small business customers across healthcare, home improvement, tourism and entertainment industries.
“LocaliQ’s digital marketing platform has connected hundreds of millions of local customers with local businesses,” said Kris Barton, President of Digital Marketing Solutions, Gannett. The new brand campaign not only reflects LocaliQ’s purpose of strengthening our community, but also by highlighting how our technology drives success because we truly make our customers’ businesses their businesses. We speak directly to prospective customers.”
LocaliQ’s advanced digital platform uses proprietary marketing technology, data and expertise to optimize the impact of efforts at every stage of the marketing funnel, delivering more relevant messages to consumers to Enable any business to thrive in the local market.
Four small businesses featured in the campaign — Capital ENT & Sinus Center (Austin, TX), Lion Country Safari (Palm Beach, FL), Nashville Children’s Theater (Nashville, TN), ROCK’N-IT Masonry (Salt Lake City, UT) have all seen significant growth since using the LocaliQ platform, including more leads and new customers, helping to boost revenue.
“LocaliQ brings me high-end customers,” says Bruce Kahlhamer, owner of ROCK’N-IT Masonry. Yes, business is back on track.”
LocaliQ collaborated with creative production agency Helo to launch the “Seize Your Potential” brand campaign. The campaign includes :15, :30, and :60 videos and he will run until early November in select markets like Austin, Texas and Dallas. Nashville, Tennessee, New York and New Jersey areas. Videos will also be featured on LocaliQ’s website and social channels such as Facebook. twitter, LinkedIn, YouTube, and Gannett’s YouTube channel. The LocaliQ website will introduce a new visual identity in early 2023.
Visit localiq.com/growwithus to learn more about the promotion and featured companies.
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