Partnership strengthens program where fashion and lifestyle start-ups are trained to go to market in eight weeks

Singapore, August 18, 2022 /PR Newswire/ — The Bridge Fashion Innovator (TBFI) is an initiative by the Textile and Fashion Federation (TaFF) to take fashion and lifestyle industry start-ups through a series of modules that will enable them to reach market in the region and beyond over an eight-week period. Program. The coast of Singapore. Deloitte Singapore (Deloitte) joins The Bridge Fashion Innovator (TBFI) Program as a Knowledge Partner, adding its expertise to the program’s extensive network of experienced panelists.

As part of the program, Deloitte experts will be key speakers for the module, which will focus on:

• Customer segment identification
• industry landscape Singapore and globally
• Market trends and business strategies, including strategies on sustainability and climate change

charles ringsenior director of the TBFI program, said, “The demands placed on today’s fashion and lifestyle industry are unprecedented, blending creativity and dexterity, addressing form and We need new approaches to unify commerce and identify innovation everywhere.”

James Waltonclients and market leaders, Deloitte Singapore “We are delighted to be part of TBFI. Startups are full of transformative potential. It helps us capture opportunities in the , regional and global markets.”

TBFI’s sixth and most recent cohort completed the following programs: August 12, 2022Attendees represented a range of start-ups in the fashion and lifestyle industry, specializing in technology, sustainability, supply chain and biotech solutions for the sector.

Participants in this latest cohort were Ken Lo, founder of Pentron Global, a company specializing in handcrafted luxury leather bags. On why he joined the program, he said: Improve your direction and approach by learning new concepts and frameworks you may not have touched before, as well as guidance from your mentor and his TBFI his team before moving forward. “

Commenting on how the program has helped him, Ken says, “I learned a lot of new things. [such as] Be open minded.” He also said, ” [he] Learn from modules such as Lean Canvas, Technology, and Social Media. The design thinking consultation sessions with subject matter expert mentors and design thinking coaches were especially helpful. Under their guidance and the structure of the Design Thinking Framework, I was able to identify potential problems and come up with solutions to solve them. Focused on the customer and generated from user interviews With data collected, you can better understand your customers’ pain points and the direction your business should take to meet their needs. “

TBFI program participants are encouraged to go through a module learning how to build a lean canvas for their business, an approach that helps startups quickly outline their ideas and see their robustness. You can expect it. From there, complete other modules ranging from technology, soft skills, sustainability, branding, merchandising, digital marketing and analytics. Also, based on a systematic and structured design thinking methodology, her one-on-one sessions with expert mentors provide in-depth advice for improving solutions and approaches. In addition, attendees will be exposed to her TBFI’s innovation community and network, giving them the opportunity to further increase their impact and growth rate.

Interested parties are now invited to apply to join TBFI’s upcoming Cohort 7. For more information, please visit www.tbfi.asia.Next cohort starting September 26 November 25, 2022and applications close on August 31st.

About Textile and Fashion Federation (Singapore) (TaFF)

TaFF is the official association of the textile and fashion industry. Singapore, plays an active role in supporting and developing the industry by positioning Singapore as an innovative fashion hub focused on three key areas: technology and innovation, sustainability and Asian craftsmanship. . For more information, please visit https://taff.org.sg/.

Media Inquiries:

puay ling,Ann
Senior Manager, Marketing
puaylinang@taff.org.sg

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