Harlem’s Fashion Row has partnered with LVMH North America to support the next generation of color designers as part of an initiative to move the organization towards a more diverse and equitable fashion industry.

The partnership, unveiled at a press conference in New York on August 17, will see Harlem Fashion Row discover, mentor and showcase new POC talent through high-profile events and customized pipeline programs. LVMH’s commitment to supporting the mission is made clear. Partnership with New York Fashion Week.

At the event, LVMH is the title sponsor of Harlem Fashion Row’s 15th annual fashion show, which takes place at the beginning of NYFW in September in Harlem. His LVMH role in helping a new generation of his BIPOC designers not only commits resources to address diversity issues, but also budding brands within his LVMH group, including Louis Vuitton, Tiffany & Co. is to unite his BIPOC designer. , Christian Dior, Fendi, Sephora.

“This is the biggest partnership we’ve ever had in North America and we couldn’t be more excited. Of course there’s a D&I element to this, but first and foremost, this is Harlem’s incredible legacy. , history, culture, art and innovation and bring it into our world.We are looking for creative talents all over the world.It is our competitive advantage.It is It is the future of all our brands,” said Anish Merwani, Chief Executive Officer of LVMH North America, at a press conference.

“Through this partnership, HFR and LVMH North America look forward to continuing their mission to provide access to designers of color to individuals and organizations that help shape the future.” We have successfully introduced a diverse range of designers into a world-class fashion curriculum that provides valuable tools and resources to empower and teach Gen Z how to change the course of fashion. We created an opportunity for young people to get involved from high school and meet HBCU students who are being left behind, especially those pursuing careers in fashion.”

At Harlem’s Fashion Row show, three up-and-coming designers will showcase their work on the runway show on September 6th. Clarence Ruth, Jonathan Hayden and Nicole Bennefield are the designers chosen for the occasion.

“LVMH is dedicated to Virgil Abloh and others who have positively impacted our community and helped promote fairness and inclusiveness in the fashion industry by supporting and building a diverse pool of creative talent. We are committed to realizing the forward path set by LVMH.” While ensuring the relevance of LVMH brands and products in an evolving and diversifying consumer landscape, for LVMH as an organization, color Essential to keep developing talent in-house. He sees this partnership with HFR as a great opportunity to focus on values, culture, business and community all at the same time. These concepts are not mutually exclusive, but rather interrelated and reinforcing. ”

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