Tag: marketing
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The next big space business: satellite pictures of other satellites
[ad_1] Cookie List A cookie is a small piece of data (text file) that a website – when visited by a user – asks your browser to store on your device in order to remember information about you, such as your language preference or login information. Those cookies are set by us and called first-party ... -
Chico’s calls updated loyalty program a success
[ad_1] Chico’s FAS Inc. debuted a new loyalty program in June 2022, with hopes of seeing 65% of its customer base join in the first year, senior vice president of marketing Leana Less says. Within nine months, 80% of Chico’s customers were members of the program, she says. Loyalty programs are still fairly uncommon among ... -
BigCommerce names Steven Chung new president
[ad_1] It was a better quarter all around for BigCommerce Inc., a provider of ecommerce platform and infrastructure applications and services. The company also named an ecommerce veteran as its next president. BigCommerce leadership update BigCommerce has named Steven Chung, a technology industry veteran and experienced ecommerce sales executive, as its president. Chung will oversee ... -
The ‘Barbie’ Movie “Anti-Man” Backlash Is Wrong
[ad_1] Courtesy Warner Bros. PicturesIt’s anti-patriarchy. By Natalie Michie Date July 26, 2023 Warning: Spoilers for the Barbie movie ahead. Surprise! After months of mounting anticipation and intentionally plot-evasive marketing, it turns out the Barbie movie is not just a fashion-filled romp about the power of pink. It is sort of that, but it also ... -
CPG Manufacturers Accelerate the Digital Transformation Assembly Line
[ad_1] Consumer brand manufacturers face a litany of challenges, not the least of which are supply chain distribution businesses and a weaker economy. But a new survey of consumer-brand manufacturers from Rockwell Automation shows CEOs rely on digital technology and process transformation to solve challenges, gain efficiencies and improve sales. Lee Coffey, Director of Global ... -
Furniture brand launches AI trading chatbot
[ad_1] “I’m thrilled to be an early adopter,” said Ian Leslie, Marketing Director at Industry West. So when Leslie heard about an artificial intelligence chatbot that could negotiate prices with his online shoppers, he was immediately interested. Automated trading technology isn’t widely used in North America, and Leslie knew it could help her small online ... -
Traders say Prime Day 2023 went well
[ad_1] Andrey Klen is happy with how things went for his business on Amazon.com on Prime Day this year. The Petcube co-founder and chief marketing officer said, “Prime Day performed much better compared to the previous year. Compared to an average day, we saw a double-digit multiple on sales. We were able to beat optimistic ... -
Saudi chemical company expands e-commerce reach
[ad_1] Saudi Basic Industries Corp., a diversified global manufacturer of chemicals and other products, is expanding its e-commerce strategy. SABIC’s Specialties business unit, which produces specialty thermoplastic resins and other materials for industries ranging from aerospace to healthcare and water management, recently launched a showcase on Knowde.com, a marketplace that hosts thousands of suppliers and ...











