Next Practice GroupA network of founder-led companies, including The Bliss Group, The Next Practice and NextTech Communications, will introduce a “shared services” team. The team will be led by Chief Operating Officer Michael Gabe. Comprised of finance, human resources and information technology leaders, we also offer expertise in tax, real estate, legal and business operations. Bob Pearson, Chairman of The Next Practices Group, said: “In the coming months, we will see our team building strong practices in key areas such as healthcare and socially important areas such as purpose.”

TGIsportsacquired Interregional Sports Group, a sports technology, media and marketing company and virtual media solutions provider working with organizations such as FIFA, Mediapro, Major League Soccer and US Soccer. ISG founders Simon Burgess and Tony Ragan will lead “ISG powered by TGI Sport” under Martin Jolly, Global CEO of TGI Sport, and will work closely with TGI’s Board of Directors. ISG’s services include rights sales, content creation and distribution of virtual media through live sporting events. Bruin Capital and Quadrant Private Equity jointly own his TGI Sport, and the deal is the first since his Bruin backed the company in 2021. Jolie said the acquisition “symbolizes how we plan to grow TGI going forward. Our business will soon enter new sectors — many believe is the future of live sports media and advertising.”

sed communicationlaunched The Greenhouse, a women-owned marketing agency founded by DevriesGlobal and Porter Novelli veteran Loretta Markevix and an in-house incubator to invent brands and products that directly support the startup community. Greenhouse plans to launch one of her new brands this year and invest the profits in marketing those brands. Sēd’s agency team provides all marketing support for the Greenhouse brand, and as the owner of the brand they launched, the agency uses her Greenhouse brand as a testing ground to develop marketing tactics, techniques, and and experiment with your approach. “When every dollar counts for a startup, and digital marketing tactics and algorithms change every other week, make sure something works before pushing clients to invest in new or unproven marketing approaches. Knowing is more valuable than ever,” says Markevis.