Healthcare Marketing Executive Talks About Renaissance in Human Care – Jagwire
Representatives of Dentsu Health, a company with a global network of 2,000 health marketing professionals, networked with students at the Somerville Campus of Augusta University to hear the company’s global head, “Renaissance in Human Care: Lost Mutual Admiration for action” will be announced. Strategy, Dr. Kent Groves.
A business showcase and lecture will be held on Tuesday, October 11th from 4-6:30 pm in the Dr. Roscoe Williams Ballroom at the Jaguar Student Activities Center.
Dentsu Health was created in 2021 from parent company Dentsu’s existing healthcare marketing elements. Its professionals specialize in health, wellness and pharmaceutical marketing.
Mr. Groves is a 10-year veteran of Dentsu Group’s Merkle, with 20 years of experience in the global health business. Groves has worked with clients in the pharmaceutical, healthcare, and animal health industries, including AbbVie, Sanofi, Seattle Genetics, and Boehringer Ingelheim, focused on engagement, communications, and CRM strategies in the United States, Canada, Europe, and Australia.
Groves’ talk will explore consumer attitudes towards the technological realization of the care journey and how different players in the health ecosystem need to emerge to transform care by enriching consumer lives. We take up new perspectives on
“We have lost sight of care: care for ourselves, care for our loved ones and friends, the care we receive, and the real care we need. We hear stories of accelerated adoption, but our new vision of care cannot be confined to a broader set of services and devices,” said Groves.
in Pharmaceutical Strategy and Policy from Dalhousie University in Halifax, Nova Scotia and is an Assistant Professor of Clinical Pharmacy at the James L. Winkle College of Pharmacy at the University of Cincinnati.
The showcase portion of the event will run from 4:00 to 5:30 pm and will feature a panel of representatives from Dentsu Health.Lectures are from 5:30pm to 6:30pm
Augusta University’s Hull College of Business hosts multiple companies each semester as part of the Business Showcase series. It serves as an opportunity for companies to introduce the industry, culture and opportunities to students and to build networks.